In How to Win, Jon Armstrong shares thoughts, theories and techniques to make your stand-up magic capable of winning over even the toughest of crowds, including tested routines that you'I love to perform as much as your audiences will love to watch. A great resource for both stand-up magic pros and those just starting on their journey to the stage.
"By any standards, Jon is one of the finest magicians and entertainers you could possibly learn from. What Jon doesn't know about entertaining people with magic-and earning a good living into the bargain-isn't worth knowing." • Ian Rowland
"Jon Armstrong creates engaging plots, practical methods and wickedly entertaining presentations, I mean 'Tiny Plunger,' come on!!" - Bill Abbott
"Jon is the real deal. A voice in magic worth listening to for anyone who wants to improve both their technique and performance." • Ben Seidman
"Jon's dedication, commitment and passion for the art of creating moments of magic is infectious. As a teacher his magic is clear, clever and fun, not to be missed."
Garrett Thomas
"During an Armstrong performance, we can all learn something from a guy who loves what he does, and is simply great at doing it." - Zabrecky
"If Jon Armstrong were a comic book character, he'd be a super knowledgeable sidekick with magical powers that save the day. Now he's ready to make you the hero as he shares his most powerful secrets, expertly instructing you on how to produce the kind of miracles that have made him a crowd-pleasing multi-award winner. If you want to master the superpower to astound and amaze an audience, you want Jon Armstrong. " - Bruce Gold
Jon's magic is strong, commercial and, best of all, fun." - Asi Wind
"Jon is a wonderful magician: incredibly skilled, funny, creative and entertaining. He brings the same stellar level of ingenuity and craftsmanship to his scripting and routining as he does to his sleight-of-hand. His work directing othermagicians is extremely insightful, not'to mention generous. Jon makes everything he touches in magic better." • Chris Philpott